Media personalities gather for the 2020 edition of Article 194 min read
MANIPAL: Article 19, the annual media event of Manipal Institute of Communication (MIC), took place at the MIC campus from February 20–22. The three-day event witnessed various competitions judged by many distinguished professionals from their respective fields, including radio and filmmaking. The event also included several interactive talks with media professionals and conducted a special screening of the award-winning movie ‘Chintu Ka Birthday’.
The first day of the oldest media event in the country kicked off with an address by Shweta Kothari, the Managing Editor of The Logical Indian, a digital news platform, in the presence of Dr Padma Rani, Director of MIC, and Shruthi V Shetty, faculty coordinator of the event. She shared her thoughts on the various elements of the journalism industry. “It’s not what the nation wants to know, but what journalists want the nation to know,” she commented while discussing the Citizenship Amendment Act (CAA) protests in Jamia Millia Islamia.
Many other dignified guest speakers who are widely acclaimed in their respective fields addressed the students of MIC and the participants of Article 19. One among them was Disha Oberoi, an alumnus of MIC, currently a radio jockey for Red FM 93.5 based in Bengaluru. Disha interacted with the students and faculty, reminiscing about her days in Manipal. She also spoke about the radio industry and addressed misconceptions that people had about it. She judged On-Air, a competition that tested the radio jockeying skills of the participants. Her talk was followed by an address by Harshveer Jain, a marketing consultant turned illustrator. Going by his Instagram handle @storysellercomics, he uses humour and satire to promote free speech, self-acceptance and expression.
Karthik Srinivasan, a communication expert with almost 20 years of experience in the advertising field and the judge for the event Product Launch spoke to the participants, volunteers and students of MIC about the importance of self-branding and the power of social media in building perception, on the second day of the event.
Filmmaker duo Satyanshu Singh and Devanshu Kumar held a special screening of their multiple award-winning film ‘Chintu Ka Birthday’, followed by an interactive question and answer session with the audience on the same.
A few local food vendors like Dolce Desserts, Chai Calling and Binge Yard put up stalls during the event. Manipal Doodles, a student-run store also put up their stall and sold various goodies like badges, stickers, t-shirts and bag tags. “We believe in spreading happiness through these small goodies and most of our profits are donated to charity. During Article 19, we could tell that the personalised MIC stickers were making students very happy,” commented Nishita Madan, a third-year student at Manipal College of Dental Sciences (MCODS), who heads Manipal Doodles.
The event planners also organised 15 competitions over the course of the three days: Shipwreck, Ad Commentary, Split Personality, Media Quiz, Best PR, JAM, Duet Duels, Dance, Debate, Wordsworth, FIFA, Graphic Designing, On-Air, Product Launch and Mr and Ms Article 19—their flagship event.
Adolf Shervin, one of the few who represented Mahatma Gandhi Memorial College (MGM) at Duet Duels, the music competition, explained how Article 19 was an experience where he was able to meet fellow artists. “Article 19 triggers my creativity. It is an amazing platform to meet like-minded local artists and bond over our love for music. It helped me make great contacts,” he added.
Keertan, also a student from MGM and the winner of the dance competition, stated how Article 19 was an amazing platform for first time performers. “The encouragement and support that I got from the audience and participants motivated me to improve my skills and work harder.”
The event ended on a grandiose note with Funfair, an evening of 1920s-themed attire and decor, gathered students from across Manipal Academy of Higher Education on the third day. The MIC Quadrangle was also painted according to the theme and inaugurated on the second day by Disha Oberoi.
The three-day event was preceded by Fiesta, a Netflix-themed event filled with different types of games and activities, Mehfil—the poetry night, and Unplugged, the flagship music event of Article 19; all held over the course of a few months before Article 19.
Featured Image Courtesy: Harsha Mazumdar
Edited by: Karthika Venugopal